KARTELL

Kartell: a leading design company, founded in 1949 by Giulio Castelli and now run by Claudio Luti, Kartell is one of the symbols of Italian design around the world. A success story told through an incredible series of products – furniture, furnishings, lighting, home accessories – that have become part of the domestic landscape, not to mention actual contemporary design icons.

Context

has decided to thank all of its main Chinese customers by inviting them to a prestigious event in Shanghai.

Mission

Online Event Promotion

Event Management

Create a buzz on Social Media, Forums, fashion Influencers & bloggers, and Forniture eMedia.

Results

150 publish social media posts: 200K+ exposure

Published contents in 50+ Wechat Design Groups

25 KOLs invited

250 Kartell Key Accounts Invited at the event

Global Social Media Reach: 200K

Global Mentions : 15K

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