THE TEAM

Lorenzo Brizzo is a dynamic and energetic investor, marketing strategist, sales manager, brand Evangelist, musician, customer-satisfaction specialist, and sales Engineer. Also, he is a Co-Founder of AICY with interest in Personal Branding.

His brand was born out of his willingness to learn, coupled with the adventures he has experienced in his life. After years of learning, Lorenzo discovered the power of branding and how it could be of great use. He became very passionate about it and dedicated 100% of his time to building his personal brand.

In his young age, he managed to swim every day and won competitive races in Italy. During this period, Lorenzo learned that perseverance costs physical and mental efforts. It is impossible to win without perseverance. The same thing applies to branding; to build a successful brand, constant work is needed.

After his youthful experience, education and few years of qualifying work experience, he became a General Manager of an important tech company in Shanghai where he learned that you cannot manage a team of people without worrying about their needs. People who feel important give higher results. Lorenzo started understanding that Personal Branding is the main key to success; people need to feel special in everything they do.

At 34, he made his first dive in the Pacific Ocean. He learned that not only the road is dangerous, but also the sea. In diving, as in Personal Branding, every detail is important. One must be very careful and focus on his or her brand the same way he or she cares for oxygen tanks when diving in the open ocean.

At 35, Personal Branding has become his greatest passion, so he decided to start AICY. AICY is a value-based digital marketing agency focused on the Asian-Pacific market. AICY’s expertise is on Personal Branding applied to Social Media.

Today, Lorenzo is involved in a job where social media, publishing, marketing, sales, working, playing, passions and everything you read about are all rolled into one. Presently, his career and life are focused exclusively on the human side of branding and marketing. His mission is to give everyone a chance to have a great personal brand in their real lives and on social media.