Kyle Paul is an american actor based in Shanghai. His main works are action roles in Chinese movies.
Context
Kyle Paul has decided to promote his brand on Weibo, attracting the attention of Asian casting directors.
Mission
Weibo Management
Online Reputation Management
Results
Over 650 Weibo Posts shared: 600K exposure
Build relationships and collaborations with 15+ Chinese casting directors
Weibo Reach: 10500 new fans
Global Social Media Reach: 350K