KYLE

Kyle Paul is an american actor based in Shanghai. His main works are action roles in Chinese movies.

Context

Kyle Paul  has decided to promote his brand on Weibo, attracting the attention of Asian casting directors.

Mission

Weibo Management

Online Reputation Management

Results

Over 650 Weibo Posts shared: 600K exposure

Build relationships and collaborations with 15+ Chinese casting directors

Weibo Reach: 10500 new fans

Global Social Media Reach: 350K

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